Exertis Almo Relaunches Services Portfolio Under LinkLab Brand Name

Exertis Almo Relaunches Services Portfolio Under LinkLab Brand Name - March 31, 2025

Philadelphia, PA — March 31, 2025 — Exertis Almo, North America’s largest and most specialized value-added Pro AV distributor, has officially relaunched its already well-established services portfolio under then new brand name, LinkLab. The thriving service collection benefits integrators by giving them access to a growing body of comprehensive services, tools and support that can be supplemented and customized for their individual business and Pro AV projects.

LinkLab services include Engineering & Drafting, Design & 3D Modeling, Programming & Commissioning, Labor Support, and the new Autora Digital Signage Management Platform.

LinkLab simplifies complex tasks and provides expertise that helps integrators get projects done faster and more efficiently. Designed to accelerate business growth with tailored services that streamline operations, the LinkLab suite of services provide supplemental/augmentable options for integrators and a way for them to expand their business while remaining nimble. The relaunch also provides the proper platform to offer a broader range of services and set the foundation for future opportunities.

“The LinkLab name is all about connection,” explained Vice President of LinkLab Services, Cory Allen. “LinkLab allows us to expand into other service areas while maintaining a strong link to the Almo brand. The change of the name is rebranding who we are – culturally, there’s a specific vibe to the team and we wanted something that mirrored what we bring to our partners every day and our vision forward as we connect with more integrators and assist by plugging into their service needs.”

Allen continued, “Integrators can think of LinkLab as their backstage crew, making the magic happen while they take center stage. This relaunch marks the start of an exciting new chapter. We are evolving and adapting to the changing needs of the market as we continue providing the best possible services and expertise.”

The full line of LinkLab services will be on display in the showroom during the E4 Experience, coming to the New York Metro area on April 2. The E4 Experience brings an immersive day of learning, trend insights, and hands-on experiences, with nearly 50 manufacturing and service exhibitors, and the ability to earn valuable AVIXA CTS Renewal Units.

Additional benefits of LinkLab include:

Scalability: Adapt to project demands without overextending internal teams.
Flexibility: Tailor services to specific needs and challenges.
Cost-Efficiency: Reduce expenses related to training, staffing, and travel.
Time Savings: Focus on core business priorities while Exertis Almo handles the details.
Technological Edge: Stay ahead with the latest tools and systems expertise.
Expertise On Demand: Access specialized knowledge without maintaining in-house resources.

Services available through LinkLab include:

Engineering & Drafting: Integrators can transform their businesses with turnkey engineering services from start to finish.
Design & 3D Modeling: Bring ideas to life with professional design, 3D modeling, and high-quality renderings. Whether the need is for concept visuals, detailed architectural models, or immersive presentations, LinkLab’s expert team delivers precision and creativity to enhance projects.
Programming & Commissioning: By completing a final systems check, making calibration adjustments, and providing user training, LinkLab helps expand reach and grow business.
Labor Support: Providing full-service labor, site surveys, and service calls, LinkLab helps increase an integrator’s workforce without the hassle. Contracted technicians are highly trained and follow a well-vetted scope of work created with assistance and input from both integrators and their customers.
Autora Digital Signage Management: Designed to increase audience engagement, improve operation efficiency, and drive revenue growth, Autora DSM is a smart, simple solution for engaging digital signage content.

About the E4 Experience

The E4 Experience has earned its reputation as the premier one-day event for education, training, and hands-on access to the latest AV technology. Designed to connect integrators with leading educators, manufacturers, and certified training programs, the program delivers exclusive insights into the latest industry trends.

In 2024, the E4 Experience received the prestigious SCN Platinum Stellar Service Award and Commercial Integrator BEST Award, recognizing its impact and excellence in the AV industry.

E4 stands for the four pillars of the experience: Explore, Engage, Educate, and Expo. To register for an upcoming 2025 E4 Experience, coming to the New York Metro area on April 2, Santa Clara, CA on September 10, and Chicago on October 7, visit www.e4experience.com.

About Exertis Almo

Exertis Almo Pro AV is the largest value-added North American Professional AV distributor offering its reseller partners the most expansive range of products, managed services, technical support, and training to drive business growth. Exertis Almo delivers customized business development strategies, programs and educational events that enable partners to thrive. The business is comprised of a highly-accomplished leadership team, more than 300 employees, 12 distribution facilities, 2.7 million square feet of warehousing space, and a marketing team regarded as the most accomplished in the industry. Exertis Almo provides the specialization and resources its vendor and customer partners need coupled with deep industry relationships. For more information about Exertis Almo, go to www.exertisalmo.com.

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